Bank Non Group Marketing Dept Head

Job Description

• Formulate and implement marketing strategies aligned with the company’s vision and objectives, with a focus on increasing insurance product sales and achieving established targets through non-group banking partners.

• Maintain and manage long-term relationships with banking partners to launch effective joint marketing campaigns and expand the distribution of insurance products.

• Lead and manage the marketing team to ensure the successful execution of marketing strategies, while establishing clear roles and responsibilities to enable each team member to achieve their objectives.

• Identify market opportunities to drive new business growth and monitor trends and consumer behavior within the insurance industry.

Job Specifications

• Bachelor’s degree (S1) in Marketing, Business Management, Economics, Communications, or other related fields.

• Minimum of 5 years of experience in marketing, including 2–3 years in a managerial position, preferably within the insurance or financial services industry.

• Experience in corporate marketing and business partnerships, particularly with banking partners, will be highly valued.

• Strong understanding of both B2B and B2C marketing, with the ability to design and execute effective large-scale marketing campaigns.