TUGAS & TANGGUNG JAWAB :
1. Bikin strategi marketing 360°: Meta Ads, Google Ads, TikTok Ads, KOL/Influencer, email blast
2. Analisa tren travel: destinasi viral, peak season, behavior traveler biar paket laku keras
3. Kelola budget ads dan kejar target ROAS + jumlah booking
4. Kolaborasi sama Content Creator buat bikin materi promo: reels, poster, copywriting
5. Handle promo & campaign musiman: 12.12, Harbolnas, Lebaran, Summer Sale
6. Jalin kerja sama: hotel, maskapai, OT A, dan partner travel lain
7. Report performa campaign mingguan: lead, booking, conversion rate
8. Update tren Reels/TikTok & audio viral
9. Produksi konten saat trip: shoot, vlog, drone, foto estetik, edit on the spot
10. Nulis caption + hook yang bikin orang komen "cek harga kak"
11. Ikut fam trip/open trip buat dokumentasi dan bikin konten
12. Edit video: CapCut, Premiere Pro, efek transisi ala-ala travel vlogger
13. Pantau trend: audio TikTok viral, challenge, format konten travel yang lagi naik