Brand Strategist

About the Opportunity

We are a growing leader in the Baby & Parenting Consumer Goods industry. We are looking for a Brand Strategist who will serve as the "guardian" of brand direction. This is not a role focused solely on campaigns; it is about building the structure, clarity, and consistency that define the brand's future.

Key Responsibilities

• Brand Framework: Build and standardize brand messaging, tone of voice, and communication frameworks.

• Strategic Alignment: Align Marketing, Sales, Customer Service, and Product departments consistent brand narrative.

• Messaging: Translate core brand values into clear internal and external communication strategies.

• Market Insight: Turn deep market insights into strong, competitive brand positioning.

• Touchpoint Management: Ensure every touchpoint—from packaging to social media—speaks the same brand language.