Marketing Assistant

Job Summary

We are seeking a creative and detail-oriented Marketing Assistant with a strong interest and hands-on ability in video content creation. This role will primarily support the production, editing, and distribution of video content across digital and social media platforms.

The ideal candidate has experience using CapCut and understands the full video workflow—from concept and scripting through filming, editing, file management, and posting. You will work closely under the Sales & Marketing Manager, supporting marketing campaigns and brand storytelling through engaging visual content.

This role is well-suited for someone who is technically capable, eager to learn, highly organized, and comfortable working both behind the camera and in post-production. Local travel will be required for content shoots.

Key Responsibilities

• Create, edit, and publish video content for social media and marketing campaigns, with a strong focus on short-form video, while understanding medium- and long-form formats

• Edit videos primarily using CapCut, applying basic film and editing techniques (pacing, framing, transitions, sound, color, etc.)

• Assist with content planning, scripting, and storyboarding to support campaign ideas

• Operate camera equipment, including basic setup for lighting and audio

• Capture video footage on location; travel locally as needed for shoots

• Generate engaging thumbnails and supporting visual assets

• Work with stock video footage and integrate it into original content

• Manage video files, storage systems, naming conventions, and version control

• Format and export content correctly for different platforms (e.g. Reels, Shorts, TikTok, YouTube)

• Upload, schedule, and publish content across social media platforms

• Support general marketing activities as required by the Sales & Marketing Manager

Required Skills & Experience

• Experience using CapCut for video editing

• Understanding of basic film and video production techniques (camera angles, framing, lighting, audio)

• Familiarity with the video editing process, from raw footage to final export

• Knowledge of video formats, aspect ratios, and platform-specific requirements

• Basic experience with scripting and/or storyboarding

• Understanding of differences between short-form, medium-form, and long-form content

• Comfortable operating cameras and basic lighting/audio equipment

• Experience posting or scheduling content on social media platforms

• Strong organizational skills, especially for file storage and content management

Bonus / Preferred Skills

• Experience with additional design or creative tools (e.g. Canva, Adobe tools, or similar)

• Demonstrated attention to detail in editing, formatting, and content presentation

• Ability and willingness to learn new tools, platforms, and workflows

• Experience working in a fast-paced or content-driven environment

• Creative mindset with the ability to follow brand guidelines and direction

Reporting Line

• This role reports directly to the Sales & Marketing Manager