Dianable is looking for a Brand Strategist who can develop a one-year brand strategy, strengthen brand positioning, and help us become a top-of-mind modest fashion brand in Indonesia. If you’re strategic, insight-driven, and able to translate ideas into clear brand direction, we’d love to meet you!
Responsibilities & Qualifications
Develop brand strategy (positioning, audience, values).
Conduct market & consumer research.
Create brand roadmaps & campaign concepts
Define messaging, visual identity & guidelines.
Manage campaigns & guide execution team.
Evaluate performance & align strategy with business goals.
Bachelor’s degree in Marketing/Business/related field.
2-3 years in branding (fashion/retail a plus).
Strong strategic, analytical & creative skills.
Knowledge of footwear/fashion trends.
Excellent communicator, deadline-driven.
Bandung-based preferred.