- Lead the growth of a company through new products and customer awareness.
- Responsible to build and maintain a strong brand identity.
- Align with the overall business objectives for developing and implementing brand strategies includes positioning the brand, and creating a brand message that resonates with customers.
- Managing Product with Demand Planning (tactical promotion and selling forecast).
- Managing Product Gross Profit to maximize return on investment.
- Tracks brand performance and monitors customer feedback to determine how well the brand is performing in the market.
- Maintain DOS & Aging Stock at at most effective level & keep low for aging stock (planning to reduce aging stocks and damage unit by selling to third party).
- Creating program and marketing strategy with marketing team, sales, finance, accounting, warehouse, logistic, CRM and other.