Google Advertiser (Remote)
Job Title: Google Ads Specialist (Remote)
Job Type: Full-Time | Remote
Experience Level: Mid-Level (Min. 1 Year)
Location: Remote
Language: English (Written & Spoken)
Company Profile
Website: www.ForsythePPC.com
Forsythe PPC is a leading US-based digital advertising agency specializing in Google Ads management. With a portfolio of over 30+ clients, our agency oversees monthly ad spending ranging from IDR 5 to 20 billion, depending on traffic and client needs. We pride ourselves on delivering measurable results through data-driven strategies and continuous campaign optimization.
We have been successfully running our remote business model for over 8 years, supported by a diverse team of employees from Indonesia and several countries across Europe. Our international culture fosters innovation, collaboration, and flexibility—empowering us to deliver world-class service to clients around the globe.
Job Summary
We are looking for an experienced Google Ads Specialist to join our remote team. In this role, you will be responsible for developing, implementing, and optimizing Google Ads campaigns to meet our clients’ marketing goals. The ideal candidate is data-driven, detail-oriented, and has a strong understanding of paid search strategy and performance analysis.
Key Responsibilities
Plan, execute, and manage end-to-end Google Ads campaigns (Search, Display, Shopping, Video, Performance Max, etc.) across multiple client accounts using Google Ads Manager and associated platforms.
Perform advanced keyword research leveraging tools such as Google Keyword Planner, SEMrush, and Ahrefs; develop negative keyword lists, and implement audience segmentation strategies (in-market, affinity, custom intent, remarketing) for precise targeting.
Conduct comprehensive competitor and market analysis using auction insights, ad preview tools, and third-party analytics to identify optimization opportunities and benchmark performance.
Monitor and optimize campaigns in real time by analyzing metrics such as CTR, CPC, conversion rates, Quality Score, and impression share; execute bid strategy adjustments (manual, automated, ROAS, CPA), and A/B test ad creatives and landing pages for continuous improvement.
Develop high-impact ad copy, assets, and creative strategies tailored to specific audience segments, ensuring alignment with client brand guidelines and leveraging ad extensions (sitelinks, callouts, structured snippets) for enhanced visibility.
Utilize advanced tracking and analytics: set up conversion tracking, Google Analytics 4 integrations, tag management, and UTM parameters to measure campaign effectiveness and attribute conversions accurately.
Prepare detailed performance dashboards and reports using Data Studio/Looker Studio or Excel, providing actionable insights, trend analyses, and strategic recommendations based on campaign data.
Stay current with the latest Google Ads features, algorithm changes, and industry best practices by participating in beta programs, attending webinars, and maintaining certifications (e.g., Google Ads Search, Display, Shopping).
Requirements
Minimum 1 years of hands-on experience managing Google Ads campaigns.
Proven track record of optimizing campaigns for ROI and conversion performance.
Strong analytical skills with experience in Google Analytics, Google Tag Manager, and other reporting tools.
Can Speak English Well.
Self-starter with the ability to manage time and tasks effectively in a fully remote setting.
Nice to have someone with experience working remotely with international clients or teams.
Google Ads certification is a plus.
Why Join Us?
Be part of a growing agency with an impressive client base and global impact.
Collaborate with experienced Indonesian and international world-class team members.
Work fully remote with flexible hours (no working on weekends) and opportunities for career development.
Contribute to high-value projects with significant ad spend and industry-leading clients.
Gain leadership and inspiration from our CEO, who has lived and worked in Indonesia for over 8 years.
What We Offer
Competitive Salary with a unique advantage: always paid on time, and disbursed every two weeks.
Indonesian Public Holiday and 14 days of annual leave.
Working flexible with Indonesian time.
Salary Adjustment based on perfomance.
THR (Religious Holiday Allowance)
Hiring Process
Your CV is reviewed by our HR.
Online Interview with our HR.
Online Interview with our CEO and user.
Offline interview (Located in Jakarta or Bandung).